Featured on demand
How Lantern Uses Lantern
See the prompts, specialized agents, review steps, and connected workflows the Lantern team uses to plan and execute weekly marketing work.
Recorded July 2026
Watch the recordingLantern webinars
Learn how AI search and agentic marketing work
Watch product walkthroughs and expert conversations about AI visibility, GEO, SEO, marketing agents, content systems, and the work behind measurable growth.
Browse sessionsOn-demand webinars
Watch the recorded sessions
Watch sessions on AI-search strategy, content discovery, agent workflows, and the changing search landscape.
On demand
Recorded June 24, 2026
The New Rules of AI Search: What Gets Recommended and Why
Zach Chahalis explains the trust signals, content patterns, and authority markers that influence AI recommendations and citations.
Watch recording
On demand
Recorded April 17, 2026
How to Win the AI Search Shift
Learn how AI-driven search changes content discovery and how SEO, content, and growth teams can adapt their strategy.
Watch recordingSession archive
Past events and learning material
Review session topics, outcomes, and supporting material from earlier Lantern events. Archive pages do not necessarily include a public recording.
Session archive
September 28, 2026
Driving GEO Upsells
How agencies can turn client AI-search visibility gaps into focused GEO pilots, retainers, and expansion opportunities.
View sessionSession archive
August 26, 2026
What's New at Lantern
A product session covering Lantern's marketing agents and the workflows built to help teams move from insight to execution.
View sessionSession archive
March 14, 2026
Is Your Brand's SEO Ready for AI Search?
A session on AI citations, visibility gaps, and the technical and content signals that influence AI-search discovery.
View sessionContinue learning
Explore the topics behind the sessions
AI search
Understand visibility in AI answers
Explore how prompts, mentions, citations, competitors, and sources shape brand discovery.
Explore ai searchGEO
Build a generative engine optimization program
Connect technical access, source authority, content quality, and citation evidence in one strategy.
Explore geoMarketing agents
See how specialized agents execute the work
Move from search evidence to research, briefs, content, optimization, and review-ready outputs.
Explore marketing agentsWebinar FAQ
Questions about Lantern sessions
Clear information about topics, recordings, access, and future events.
What topics do Lantern webinars cover?
Lantern webinars cover AI search visibility, generative engine optimization, SEO, marketing agents, content workflows, agency services, product updates, and how teams move from search evidence to marketing execution.
Are Lantern webinars free?
Lantern webinars and the recordings listed in this library are free. Some recordings require a short access form before the viewing link is provided.
Can I watch Lantern webinars on demand?
Yes. Sessions labeled On demand have a recording available through their webinar page. Items labeled Session archive preserve the agenda and learning material but may not include a public recording.
Who are Lantern webinars for?
The sessions are designed for marketing leaders, SEO and GEO specialists, content engineers, growth teams, agencies, and operators building AI-search and agentic-marketing programs.
Where can I learn about future Lantern sessions?
New live sessions are added to the Lantern webinar library when registration opens. The index separates future sessions from on-demand recordings and archived event pages so availability is clear.
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